Business leaders face unique and increasingly complex challenges, right across the organization. There is much demand for new ideas on what kind of contribution is needed from executives - and from those they lead - in the search for responsive and effective management. The Executive Challenge explores the leadership contributions required from leaders with roles across the organization, from accounting/finance function, to marketing, IT, production and service delivery, and in â??special projectsâ?? including merger/acquisition situations and major innovations of products and processes. Each chapter demonstrates the actions of real, pragmatic leaders in a range of everyday - but critical - roles and real situations, and is written by a leading authority in the subject area from the faculty of IMD, the leading provider of executive education worldwide. A must-read for all business professionals, students and academics seeking practical and well-founded business ideas.